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Zhang Chunxin: The Taiwan liquor plans to make wine-tasting robot the quality of certified level to be stable 2010-03-20 09:38: 11 origins: The New China net with pasting 0 handsets reads the news

In 2010 spring national rum trade fair in 2010 March 19th – 23rd held in Sichuan Chengdu. On March 19 morning, Guizhou Jenhwai Maotai Town Taiwan wine business company routine deputy general manager Zhang Chunxin arrived among the New China net\’s front direct seeding on Taiwan wine business operation, marketing and other questions to accept reporter\’s interview.

Directors: Welcome Guizhou Jenhwai Maotai Town Taiwan wine business company routine deputy general manager Zhang Chunxin to arrive at our New China net front direct seeding indirectly our interviews, first asks Zhang to introduce briefly the Taiwan wine business do participate in this rum to have what kind of marketing plan to help own product at this exhibition blooming?

Zhang Chunxin: Our Taiwan liquor is invested 500 million Yuan by the day shellac group after the 10 remaining years of life establishment second big wine-making enterprise in Maotai Town. Using 10 years, the day shellac mainly stressed on the making of product platform and technology platform, each session of rum met us by the different form participation. But to participate in this rum to be in the recent several years our official specifications is highest, scale to be highest and to suppose the exhibition and moves most richly colorful one time.

Although the Taiwan wine business the present are the Maotai Town second big wine-making enterprise, but is a new brand, we this time besides simple standard general propaganda, we also specially have arranged after all 10 high-quality bus vehicles, specially sends and picks up at the airport and train station free to the convention center all customer, this also manifests public welfare which the Taiwan liquor should do. In addition we also convene cooperation intention to carry on the red travel the partner to Guizhou to Maotai Town, looks to the liquor, looks to the Taiwan brewery, one.

Directors: Transformation economic development way is the current Chinese economy core request, as a Chinese economy member, the Taiwan liquor company in the transformation economic growth, which new actions does enhance the technological element aspect to have?

Zhang Chunxin: Should say, further carries out concept is the state developed the inevitable request, the day shellac is in itself this kind of enterprise, we achieve the traditional traditional Chinese medicine the modern traditional Chinese medicine are actually the economic development way transformations, reason that the day shellac has no fear of great distances to Guizhou Maotai Town investment Taiwan, is hopes that can make the white liquor from the traditional industry to the modern industry transformation a contribution. For example our Taiwan liquor besides receiving outside traditional process, but also constantly enhances using the day shellac new achievements in scientific research its modern quality, can fall the liquor to the human health harm to is smallest. Moreover we also in preparing “man-machine conversation” project, this project are actually the wine-tasting robots, because the liquor takes a legacy product mainly by being the wine-tasting teacher carries on the examination, but we hope through the man-machine conversation the quality of certified level stability. The third our enterprise takes the environmental protection, to emphasize the green, must complete the product, but must by the lowest cost, but must to humanity, give us the consumer to bring many enjoyments.

Directors: In 2009, as a result of financial crisis\’s reason, is called is Chinese economy most difficult one year. What I want to ask was in this kind of special year, the Taiwan wine business has come under what kind of influence, obtained achievement how?

Zhang Chunxin: The epicycle financial crisis should to be located in the high-end product has truly had certain influence, but looking from the profession, the first half of the year is influential, but in the second half of the year is actually the strong reaction. Because the liquor I often said that said very popularly that the Chinese did not have the liquor inadequate mat, did not have the liquor to be inadequate, happy time drank to call “raised one\’s wine cup works as song”, not happy time drank to call “taking advantage of rescuing drowns sorrow”.

Therefore, from the achievement, we have made very good progress, the year before last sale achieved in the past 100 million, last year achieved 300 million, this year our goal is the localization must achieve 500 million.

(This article originates: New China net)